From Dr. Mercola:

In 2021, McKinsey & Company, one of the largest consultants to corporations and

governments worldwide, settled a lawsuit brought by 47 state attorneys general over its

role in the U.S. opioid crisis. The rm agreed to pay $573 million in nes
for driving up
sales of Purdue Pharma’s OxyContin painkiller, even as Americans were dying in droves.

Another Layer of Corruption in the Opioid Scandal Revealed

Analysis by
Dr. Joseph Mercola Fact Checked April 25, 2022
In 2021, McKinsey & Company, one of the largest consultants to corporations and

governments worldwide, settled a lawsuit brought by 47 state attorneys general over its

role in the U.S. opioid crisis

You can watch a related video here:

A U.S. House investigation reveals McKinsey was advising the U.S. Food and Drug

Administration on the safety of opioids, while at the same time advising Purdue how to

maximize sales

Jeff Smith, a senior McKinsey consultant, worked on a risk evaluation and mitigation

strategy (REMS) for OxyContin while simultaneously advising the FDA about the drug’s


McKinsey promoted its FDA connections when pitching services to its pharmaceutical

clients. The FDA, meanwhile, claims it had no idea McKinsey was working with Purdue

Purdue knew the dangers of its drug, covered it up, and hired FDA insiders to advise its

sales strategy and how to inuence the FDA. They also hired Publicis to manage its

marketing. Publicis, the world’s largest PR company, funds and partners with “fact

checking” organizations to suppress and censor the truth

Between 1999 and 2019, nearly 500,000 Americans died from overdoses involving
opioid drugs,
and false advertising and bribery were at the heart of this tragedy. As
reported by The New York Times:

“McKinsey’s extensive work with Purdue included advising it to focus on selling

lucrative high-dose pills, the records show, even after the drugmaker pleaded

guilty in 2007 to federal criminal charges that it had misled doctors and

regulators about OxyContin’s risks. The rm also told Purdue that it could ‘band

together’ with other opioid makers to head off ‘strict treatment’ by the Food and

Drug Administration.”

Worse Than We Thought

We now find out that the situation is even more corrupt than we previously thought. A

U.S. House investigation
into McKinsey, based on materials obtained through the
discovery process of this and other lawsuits, has revealed McKinsey was advising the

FDA on the safety of opioids, while at the same time advising Purdue how to maximize


In one instance, McKinsey wrote “scripts” for Purdue to use in its meeting with the FDA

to discuss the safety of OxyContin in pediatric populations. In another, Jeff Smith, a

senior McKinsey consultant, worked on a risk evaluation and mitigation strategy (REMS)

for OxyContin while simultaneously advising the FDA about the drug’s safety.

As noted by investigative journalist Paul Thacker,
“Just think about that for a moment —
for years McKinsey played both cop and robber.” As reported by The New York Times,

April 13, 2022:

“Since 2010, at least 22 McKinsey consultants have worked for both Purdue

and the FDA, some at the same time, according to the committee’s 53-page

report …

The rm provided no evidence to the committee that it had disclosed the

potential conicts of interest as required under federal contracting rules — an

‘apparent violation,’ the report said.
McKinsey also allowed employees advising Purdue to help shape materials that

were intended for government ocials and agencies, including a memo in 2018

prepared for Alex M. Azar II, then the incoming secretary of health and human

Services under President Donald J. Trump.

References to the severity of the opioid crisis in a draft version of the memo,

the documents show, were cut before it was sent to Mr. Azar.

‘Today’s report shows that at the same time the FDA was relying on McKinsey’s

advice to ensure drug safety and protect American lives, the rm was also being

paid by the very companies fueling the deadly opioid epidemic to help them

avoid tougher regulation of these dangerous drugs,’ Representative Carolyn

Maloney, the New York Democrat who chairs the committee, said in a statement

A bipartisan group of lawmakers last month introduced legislation
aimed at
preventing conicts of interest in federal contracting, citing McKinsey’s

experience with Purdue and the FDA.”

The FDA, in response, has stated that it “relies on its contractors to assess and report

potential conicts of interest,” The New York Times reports.
In other words, it’s just
pointing ngers and refusing to take responsibility for working with advisers that clearly

could, and should, be suspected of having ulterior motives, based on their client base.

Isn’t it obvious that McKinsey, working to improve sales for its opioid-making clients,

might give the FDA biased advise on behalf of those clients? Remarkably, in October

2021, the FDA wrote
to senators claiming they had no idea McKinsey was even
working for Purdue, and didn’t nd out about it until media reported it in early 2021.

It seems beyond irrationally foolish that the press could nd out about it, but not the

FDA — somewhat like the head of the CDC, Dr. Rochelle Walensky, going on CNN and

quoting Pzer press releases as factual data.

McKinsey Advised FDA on Opioid Safety
The FDA hired McKinsey as an adviser in 2011. The company worked with the FDA

oce overseeing drug companies plans to monitor safety of risky products such as

opioids, and internal documents show that, on multiple occasions, McKinsey promoted

its FDA connections when pitching services to its pharmaceutical clients.

For example, in a 2009 sales pitch, McKinsey wrote that it provided direct support to

regulators, “and as such have developed insights into the perspectives of the regulators


In a 2014 email to Purdue’s chief executive, McKinsey consultant Rob Rosiello wrote,

“We serve the broadest range of stakeholders that matter for Purdue. One client we can

disclose is the FDA, who we have supported for over ve years.”

Evidence also suggests McKinsey took “steps to limit material that could be

subpoenaed” once Purdue was sued, The New York Times reports.
In one instance,
printed hardcopies of slide decks were sent to Purdue instead of being emailed because

they knew Purdue staff would be deposed and didn’t want their email correspondence to

“get sucked into it.”

Did McKinsey Inuence FDA Commissioner?

The Interim Majority Staff report
by the Committee on Oversight and Reform, titled
“The Firm and the FDA: McKinsey & Company’s Conicts of Interest at the Heart of the

Opioid Epidemic,”
published April 13, 2022, also includes emails in which McKinsey
employees claim to have inuenced an opioid safety speech by then-FDA commissioner

Dr. Scott Gottlieb.

Gottlieb denies the accusation, but the fact that McKinsey was working so intimately

with the FDA means they certainly would have been capable of such inuence. Gottlieb

also has nancial ties to the opioid industry, having received $45,000 in speaker’s fees

from companies that manufacture and distribute opioids.

In 2012, Gottlieb also wrote a Wall Street Journal essay, attacking the Drug Enforcement
Administration (DEA) for pursuing the criminal activity of opioid distributors, saying it

would burden patients, “including those with legitimate prescriptions who may be

proled at the pharmacy counter and turned away.”

Intent to Harm

What we have here is a picture of gross conicts of interest with an apparent intent to

harm. Purdue Pharma was as crooked as they come, conducting sham studies and

bribing doctors to prescribe its highly addictive opioid, while its consultant, McKinsey

advised the FDA on the drug’s safety.

At the same time, Purdue also worked with the Publicis Groupe — the largest PR

company in the world as of November 2021
— which funded the startup of NewsGuard,
a “fact checking” group that rates websites on criteria of “credibility” and “transparency.”

In April 2021, Publicis partnered with NewsGuard specically “to ght the ‘infodemic’ of

misinformation about COVID-19 and its vaccines.”

NewsGuard’s health-related service, HealthGuard,
is also partnered with the Center for
Countering Digital Hate (CCDH) — a progressive U.K.-based cancel-culture leader
extensive ties to government and global think tanks that has labeled people questioning

the COVID-19 vaccine as “threats to national security.”

At the beginning of May 2021, the Massachusetts attorney general led a lawsuit

against Publicis Health, accusing the Publicis subsidiary of helping Purdue create the

deceptive marketing materials used to mislead doctors into prescribing


Purdue knew the dangers of its drug, covered it up,
hired FDA insiders to advise its sales strategy and

influence the FDA, and a PR company that had the

ability to suppress and censor negative news to
manage its marketing.

Like Purdue, Publicis also cashed in on the opioid addiction it helped create by pitching

its services to organizations working to end addiction. As reported by Forbes,
agency “won the account to work on after touting how it’s been ‘immersed

in the evolving national opioid medication dialogue going on between pharma

companies, the government and FDA, and the public via inside access as a trusted and

informed consulting partner.’”

So, to summarize, Purdue knew the dangers of its drug, covered them up, hired FDA

insiders to advise its sales strategy and inuence the FDA, and is connected with a PR

company that had the ability to suppress and censor negative news to manage its

marketing. It’s hard to describe this scheme as anything but intentional mass murder.

The Spin Doctors

The reality may even be worse, and much larger, than that, seeing how Publicis is also a

partner of the World Economic Forum (WEF),
which is leading the call for a “reset” of
the global economy and a complete overhaul of our way of life.

As detailed in the featured video, Publicis’ ngerprints can be found throughout the net

of censorship and misdirection that is now being cast across the digital landscape. As

the No. 1 PR company in the world, Publicis has just the right credentials and inuence

to pull off a deception of this size.

It’s part of an enormous network that includes international drug companies, fact

checkers and credibility raters, Google, Microsoft, public libraries, schools, the banking

industry, the U.S. State Department and Department of Defense, the World Health

Organization and Disney, just to name a few. As noted by investigative reporter David

Marks in “How PR Giant Publicis Promotes Greed, Deception on Behalf of World’s Most


“The essential skill of these expert spin doctors is their ability to fabricate a
favorable interpretation of damaging information or activity or diminish the

impact of the truth.

Through tried and true psychological ploys, repetition of false information or

casting doubt on factual realities, ad agencies and PR rms target those who

need to be inuenced on behalf of their clients …

An examination of one of the largest entities neck-deep in managing these

mass psychological operations reveals the depth of the dysfunction aicting

the planet. The vast activities of the Publicis Groupe demonstrate how the

tentacles of greed, prot and privilege connect the catastrophic agendas of the

most powerful enterprises on Earth …

Using sophisticated social psychology and incorporating the cutting edge of

articial intelligence, Publicis PR experts are masters of damage control, the

manipulation of words and people, and of selling the unsellable. Publicis is

organizing inuential activities worldwide, overtly revealing its mission and


… [Its] website reveals who actually benets from the company’s services: ‘The

entire Publicis Groupe transformation was designed to put clients at the center

of all we do. Their needs and objectives drive the solutions we provide in order

to help them win and grow’ …

In considering the range of activities Publicis engages in, the dots are so close

there is no need to connect them. The PR giant’s methodology is transparent.

Whether promoting opioids or pushing vaccines, rebranding status quo

proteering as a Great Reset, supporting cigarette sales, disguising the true

nature of the fossil fuel industry, increasing soft drink consumption or covering

for assassinations — Publicis has all the skills and facilities to create whatever

fabrications are needed to sell products and inuence how their wealthy

collaborators are viewed.

The Publicis Groupe and its allies are at the hub of a worldwide insidious,
destructive disinformation campaign, relying on the duplicitous ways of

advertising and public relations in the loyal service of clients.”

A Plan to Drug the Useless Eaters?

As a WEF partner and global PR machine for some of the most powerful industries on

the planet, it seems reasonable to assume Publicis is helping to coordinate the WEF’s

Great Reset agenda. Sadly, that includes not only the management and control of the

peoples of the earth, but also the elimination of “undesirables.”

In a 2015 interview (video above), Yuval Noah Harari, a history professor and adviser to

WEF founder Klaus Schwab, discussed what Schwab refers to as The Fourth Industrial

Revolution (i.e., transhumanism), noting that we’re now learning to “produce bodies and

minds” (meaning augmented bodies, and cloud and articial intelligence-connected

minds) and that one of the greatest challenges we face will be what to do with all the

people that have become obsolete in the process.

How will unaugmented people nd meaning in life when they’re basically “useless,

meaningless”? How will they spend their time when there’s no work, no opportunity to

move up in some kind of profession? His guess is that the answer will be “a combination

of drugs and computer games.”

This raises a disturbing question. Was the opioid crisis the result of an intentional plan

— a conspiracy in the literal sense of the word — to hook the masses on an addictive

drug? This is purely speculative, of course, but it surely ts in with The Great Reset

agenda as a whole.

If people are addicted, the drug and medical industries make money (and they’re without

doubt part of The Great Reset network), and if people die, well, that’s in accordance with

The Great Reset plan too, as they insist there are too many “useless eaters” on the

planet, and they either must be managed or eliminated.

Publicis Is Part of the Global Monopoly
In closing, it’s worth noting that Publicis is partially owned by the Vanguard Group,
of the two largest asset management rms in the world. Together with BlackRock,

Vanguard has a hidden monopoly on global asset holdings and exerts control through

their ownership of some 1,600 American companies.

Combined, BlackRock and Vanguard own nearly 90% of all S&P 500 rms.
To learn
more about how Vanguard and BlackRock own just about everything in the world, and

have monopoly control over all industries, check out the 45-minute video above,

“Monopoly — Follow the Money.”

In short, the idea that there is competition in the marketplace is a cleverly disguised

illusion. In reality, everything is controlled by a small group of asset managers that win

no matter what. The end goal is to own and control all the world’s assets, which includes


The WEF slogan “You’ll Own Nothing and Be Happy” really summarizes The Great Reset

plan for mankind. They will own everything; you will own nothing, not even your own

body, and you’ll be too drugged up and lost in a make-believe computer game world to

realize you’re a slave. If they can somehow make a prot from your useless existence,

they’ll let you live. If they can’t, you’ll be eliminated. That’s really what the plan comes

down to.

The plan for global authoritarianism is advancing with each passing day, but all is not

lost yet. By informing ourselves and sharing what we know with others, we can reach

the critical mass needed to end their plan and take back control.

It’s going to require standing together, unied in favor of freedom and liberty. It’s going

to require legal and legislative efforts to weed out the corruption and inltration that has

occurred throughout the corporate world and our governments. It’s going to require

honest men and women to step into positions of power that they never wanted. It may

take a lot of time and effort, but if we want our descendants to experience freedom, no

price can be too great to pay.

Sources and References
New York Times February 3, 2021 (Archived)

CDC Opioid Epidemic

Interim Majority Staff report, Committee on Oversight and Reform, The Firm and the FDA: McKinsey &

Company’s Conicts of […] April 13, 2022

Endpoint News April 13, 2022

Epoch Times April 16, 2022

The Disinformation Chronicle April 19, 2022

New York Times April 13, 2022 (Archived)

S.3905, To Prevent Organizational Conicts of Interest in Federal Acquisition, and for Other Purposes

Maggie Hassan Senate October 27, 2021

Forbes November 3, 2021

Twitter Publicis Health Media April 27, 2021

NewsGuard HealthGuard

Off-Guardian August 11, 2020

Commonwealth of Massachusetts Superior Court Complaint CA No. 21-1055 (PDF)

STAT News May 6, 2021

Boston Globe May 8, 2021

Forbes May 7, 2021

CommonHealth May 7, 2021

Courthouse News May 6, 2021

World Economic Forum, Publicis Groupe

World Economic Forum, The Great Reset

Abundant Hope January 6, 2022

The Puppet Masters Portfolios July 31, 2021

The Conversation May 10, 2017

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Disclaimer: We at Prepare for Change (PFC) bring you information that is not offered by the mainstream news, and therefore may seem controversial. The opinions, views, statements, and/or information we present are not necessarily promoted, endorsed, espoused, or agreed to by Prepare for Change, its leadership Council, members, those who work with PFC, or those who read its content. However, they are hopefully provocative. Please use discernment! Use logical thinking, your own intuition and your own connection with Source, Spirit and Natural Laws to help you determine what is true and what is not. By sharing information and seeding dialogue, it is our goal to raise consciousness and awareness of higher truths to free us from enslavement of the matrix in this material realm.


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